Wednesday, 28 November 2012

Zombieland Title Sequence


Zombieland’ Title sequence analysis
Daniel Kelly
‘The title sequence opens with a heavy rock music background to create a exciting but dark feeling/atmosphere about the film. The music fits perfectly with the clips as due to it creates a pumped, action atmosphere which links to the clips as the people running/attacking will be feeling the same and the zombies still setting the dark scary tone to the sequence linking with the music. Also , this seems to be a American rock song , which links to the location set about the film.
The opening clip is a low angle shot showing  a man jumping of the prison stairs to save his life from being chased from the zombie behind him. The low angle works in effect as due to the zombie being high up and the man falling back down , this shows about the film that how the zombies are more powerful than humans. In addition , you can tell the scene is set in a prison through the  typical orange prison outfit the zombie is wearing and the man jumping for his life is a police officer. This also can show how the outlaws are stronger and there a anarchy or disrespect for law. Furthermore , in the bottle right corner you can see the barb wire electric fences of a prison camp.
With the text saying ‘ Columbia Pictures’ shows this is a Hollywood film and the colour of the font being a dark red linking to blood suggesting there death in the film and also link to the film genre itself of being a horror .
The next shot establish the gore and blood you will see throughout the whole film. The shot lets the audience know that there obviously going to be a lot of death and disgusting gore scenes.
It then goes into a next show of a zombie chase between them and a women, which shows the dominance of the zombies  and how the are ruining everyday life’s for these Americans civilians.
A wide shot is shown of a man being chased by two zombies and his carelessly throwing money into the air and a burning car behind them .  This shows the chaos the zombie apocalypse is having onto everyone. And possibly showing that money cant save them by the money just scattering everywhere so basically the zombies are just going to dominate the Americans.
  This clip is a juxtaposed image by showing a contrast between marriage which signifies love happiness being ruined by his bride who has blood over here obviously has just turnt into a zombie which signifies death and disasters.

The zombieland title shows the narrative of the film itself by turning America or this town into a ‘zomobieland’ full of zombies. The title sequence shows clip shows the chaos of the zombie ruining the American life style by spreading the disease among everyone. The way the man is smashing the glass window behind the title itself shows the destruction the zombies have had on everyone and they are all causing chaos
The sense after shows a naked women zombie chasing after a small fat man , this indicates that possibly there is some sort of humour towards this film for everyone to enjoy as well as a lot of gore and blood.


Throughout the rest of the clips after they are all clips of zombies chasing and attacking human continuing to show the chaos and violence the zombies are creating. As well , all the clips show how dominance the zombie apocalypse is by showing many different scenes of the similar things , zombies chasing humans. The sequence ends with a bell sound suggesting to humans there time is up and the zombies have won. 

Monday, 19 November 2012

Film Pitch Review

 Review 1

 Review 2


 Review 3


 Review 4


These are the feedback reviews of our film idea after pitching it to the class.

Review 1 
From the first review , the group liked the idea of our film and the way it has the understory of racism   in a way , and how we judge people by the way they look.


From the video , you can view our film pitch which myself and my fellow partners pitched to our class and teachers to give us feedback on our film idea. As you can see from out feedback sheets we had many of problems about our film idea.

Without Prejudice Film Pitch

Eye line match example


Continuity Sequence


Wednesday, 14 November 2012

Media - Title sequence quotes from article with opinions



Daniel Kelly – Media Studies Homework

1) ‘Animation effects like the ones you see in rotoscopes actually pre-date film. But the power of filmmaking was enormous, and it tempted thousands, including many artists, to try their hand at this new medium
 This quote interesting in showing the impact the film industry made on animation effects they used and the way in influenced ‘thousands’ of people and even ‘artist; to try the new effect.
2)‘As much as possible, they liked to convey the tone of a movie through the “dressage” of its main title. Thus, blackletter fonts in the opening credits were used to evoke horror, ribbons and flowery lettering suggested love, and typography that would have been used on “Wanted” posters connoted a western flick.  -
This shows how they started improving the typography in the title sequence by trying to infer to the audience the genre of the film through the ‘dressage’ of the words.

3)Whatever technique he used, Bass summarized the film as a metaphor that often shone with creativity
 This quote shows the impact Bass had on the title sequence, with him being know as the god father of title sequence . He was so talented he was able to summaries film in a way through the title sequence alone.

4)‘Pixar and Disney have reserved crucial parts in the branding of their films for the title sequences. Using animated characters to introduce viewers to the story became a popular trend. Such talented graphic designers as Susan Bradley (Toy Story, Monsters, Inc., WALL-E, Ratatouille), Jaimi Caliri (Lemony Snicket’s A Series of Unfortunate Events), Dave Nalle (Corpse Bride), Michael Riley (The Back-Up Plan, Kung Fu Panda) and Michael Curtis (Brother Bear) use all manner of tools to test different approaches to designing titles. One thing these individuals have in common is a drive to find a strong metaphor and tell an exciting story with their sequences.
- Being a big Disney fan , it was interesting seeing the fact them and Pixar started firstly to introduce character to introduce to audience  to the story and they started a popular idea in like a chain for the film industry. In addition like bass , they was able to tell a story in there sequence with a strong metaphor throughout.

5) ‘But the measure of a title design’s quality is the same now as it was in the silent era. Whatever function they perform, titles remain an essential part of film.
Showing the actual impact the title sequence as and how ‘essential’ it is for the actual film with them being there. They set the scene and without them , the audience won’t get a feel of the film before they start watching it