New Film Pitch Idea

Apartment 6 from Dan Kelly

Zombieland Title Sequence

Zombieland’ Title sequence analysis

Daniel Kelly

‘The title sequence opens with a heavy rock music background to create a exciting but dark feeling/atmosphere about the film. The music fits perfectly with the clips as due to it creates a pumped, action atmosphere which links to the clips as the people running/attacking will be feeling the same and the zombies still setting the dark scary tone to the sequence linking with the music. Also , this seems to be a American rock song , which links to the location set about the film.

The opening clip is a low angle shot showing  a man jumping of the prison stairs to save his life from being chased from the zombie behind him. The low angle works in effect as due to the zombie being high up and the man falling back down , this shows about the film that how the zombies are more powerful than humans. In addition , you can tell the scene is set in a prison through the  typical orange prison outfit the zombie is wearing and the man jumping for his life is a police officer. This also can show how the outlaws are stronger and there a anarchy or disrespect for law. Furthermore , in the bottle right corner you can see the barb wire electric fences of a prison camp.

With the text saying ‘ Columbia Pictures’ shows this is a Hollywood film and the colour of the font being a dark red linking to blood suggesting there death in the film and also link to the film genre itself of being a horror .

The next shot establish the gore and blood you will see throughout the whole film. The shot lets the audience know that there obviously going to be a lot of death and disgusting gore scenes.

It then goes into a next show of a zombie chase between them and a women, which shows the dominance of the zombies  and how the are ruining everyday life’s for these Americans civilians.

A wide shot is shown of a man being chased by two zombies and his carelessly throwing money into the air and a burning car behind them .  This shows the chaos the zombie apocalypse is having onto everyone. And possibly showing that money cant save them by the money just scattering everywhere so basically the zombies are just going to dominate the Americans.

  This clip is a juxtaposed image by showing a contrast between marriage which signifies love happiness being ruined by his bride who has blood over here obviously has just turnt into a zombie which signifies death and disasters.

The zombieland title shows the narrative of the film itself by turning America or this town into a ‘zomobieland’ full of zombies. The title sequence shows clip shows the chaos of the zombie ruining the American life style by spreading the disease among everyone. The way the man is smashing the glass window behind the title itself shows the destruction the zombies have had on everyone and they are all causing chaos

The sense after shows a naked women zombie chasing after a small fat man , this indicates that possibly there is some sort of humour towards this film for everyone to enjoy as well as a lot of gore and blood.

Throughout the rest of the clips after they are all clips of zombies chasing and attacking human continuing to show the chaos and violence the zombies are creating. As well , all the clips show how dominance the zombie apocalypse is by showing many different scenes of the similar things , zombies chasing humans. The sequence ends with a bell sound suggesting to humans there time is up and the zombies have won. 

Film Pitch Review

 Review 1

 Review 2

 Review 3

 Review 4

These are the feedback reviews of our film idea after pitching it to the class.

Review 1 

From the first review , the group liked the idea of our film and the way it has the understory of racism   in a way , and how we judge people by the way they look.

From the video , you can view our film pitch which myself and my fellow partners pitched to our class and teachers to give us feedback on our film idea. As you can see from out feedback sheets we had many of problems about our film idea.

Without Prejudice Film Pitch

Eye line match example

Continuity Sequence

Media - Title sequence quotes from article with opinions

Daniel Kelly – Media Studies Homework

1) ‘Animation effects like the ones you see in rotoscopes actually pre-date film. But the power of filmmaking was enormous, and it tempted thousands, including many artists, to try their hand at this new medium ‘ –

 This quote interesting in showing the impact the film industry made on animation effects they used and the way in influenced ‘thousands’ of people and even ‘artist; to try the new effect.

2)‘As much as possible, they liked to convey the tone of a movie through the “dressage” of its main title. Thus, blackletter fonts in the opening credits were used to evoke horror, ribbons and flowery lettering suggested love, and typography that would have been used on “Wanted” posters connoted a western flick.’  -

This shows how they started improving the typography in the title sequence by trying to infer to the audience the genre of the film through the ‘dressage’ of the words.

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3)Whatever technique he used, Bass summarized the film as a metaphor that often shone with creativity’

 This quote shows the impact Bass had on the title sequence, with him being know as the god father of title sequence . He was so talented he was able to summaries film in a way through the title sequence alone.

4)‘Pixar and Disney have reserved crucial parts in the branding of their films for the title sequences. Using animated characters to introduce viewers to the story became a popular trend. Such talented graphic designers as Susan Bradley (Toy Story, Monsters, Inc., WALL-E, Ratatouille), Jaimi Caliri (Lemony Snicket’s A Series of Unfortunate Events), Dave Nalle (Corpse Bride), Michael Riley (The Back-Up Plan, Kung Fu Panda) and Michael Curtis (Brother Bear) use all manner of tools to test different approaches to designing titles. One thing these individuals have in common is a drive to find a strong metaphor and tell an exciting story with their sequences.’

- Being a big Disney fan , it was interesting seeing the fact them and Pixar started firstly to introduce character to introduce to audience  to the story and they started a popular idea in like a chain for the film industry. In addition like bass , they was able to tell a story in there sequence with a strong metaphor throughout.

5) ‘But the measure of a title design’s quality is the same now as it was in the silent era. Whatever function they perform, titles remain an essential part of film. –

Showing the actual impact the title sequence as and how ‘essential’ it is for the actual film with them being there. They set the scene and without them , the audience won’t get a feel of the film before they start watching it

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Kyle Cooper

Continuity Sequence

In class we got given a task to make a 'Continuity sequence' without breaking the 180o degree rule. The 180 degree rule is a basic guideline regarding the on-screen spatial relationship between a character and another character or object within a scene. An imaginary line called the axis connects the characters and by keeping the camera on one side of this axis for every shot in the scene, the first character will always be frame right of the second character, who is then always frame left of the first. If the camera passes over the axis, it is called jumping the line or crossing the line. Here is a image showing the 180 rule as you can see , the two people are in conversation and the 'imaginary line' cuts straight through them , the camera is on the right side and can only go in the green section , if the camera goes across to the red side , its breaking the 180 degree rule. Also in the continuity sequence had to include the following: shot/reverse shot continuity shot match shot. The clip had to include , someone entering the room , sitting down , and then leaving the room. and after we had to edit the clip individual to learn 'Final cut pro' when it comes to our title sequence. In my group was Me , James , Conor and Charlie. We came up of the idea of two gangsters 'Leonardo' and 'Franco' are arguing as 'Franco' by accident killed someone who the boss wanted alive. We wanted to make this amusing for our audience so we attempted Italian accents ( which was terrible ) to create humor and include a terrible fight scene between the two gangsters to create humor too. Problems We enc-outed a few problems as in school there is so much activity going on around you , its hard to film when something was once there , then when you start filming again for the next part , something moved or something or someone has appeared. To stop this from happening we changed location and moved into a quiet corridor with a empty classroom. Feedback We showed our teacher our filming to get feedback and see if we have achieved our task or need to improve in some cases. The teacher said that we didn't breach the 180 degree rule and completed all the tasks. In addition =, the teacher was amused and found are short film 'hilarious' so not only did we complete the tasks set.We achieved our groups target for our film to be a comedy and make people laugh, which is a bonus. Editing Next on the apple macs , we uploaded our continuity sequence and used final cut pro to edit them. We each chose a section of the clip , Myself ( Start to entering the room). The editing I done was to shorten the clips down to as much as possible using the cut tool , to ensure our film is short as possible and not too time consuming to watch as a short film. In addition the cuts between each shot had to make sure it runs smoothly and doesn't jump. Personally , the match on action of opening the door was difficulty to ensure that it all runs smoothly , it took me a few attempts but eventually the opening of the door runs perfect. As a group , we was successful as we achieved all the goals set and produced a very amusing continuity piece. And the editing section gave me more confidence for when the coursework starts of the Title sequence as now i have experience in editing.